Welcome to Google
 Material design!

Created and designed by Google, Material Design is a design language that combines the classic principles of successful design along with innovation and technology. Google's goal is to develop a system of design that allows for a unified user experience across all their products on any platform.

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Introducing the new Material Design, that makes more liberal use of grid-based layouts, responsive animations and transitions, padding, and depth effects such as lighting and shadows

Designer Matías Duarte explained that, "unlike real paper, our digital material can expand and reform intelligently. Material has physical surfaces and edges. Seams and shadows provide meaning about what you can touch." Google states that their new design language is based on paper and ink.

Learn more

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Google material Principles

Material is
the metaphor

Bold, graphic,
intentional

Motion provides
meaning

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